More Than 500,000 'Scratch & Win Instantly' Prize Codes: How Technology Ensures a Fair Chance for Every Consumer

Quang Nam Engineer Unexpectedly Wins VND 100 Million from a Number 1 Bottle

A year later, amid another summer of intense heat, the habit of drinking Number 1 for an energy boost and then scratching the label to enter a promotional code is no longer unique to Ngoc.

At the garment factory where she works, many of her co-workers now keep their bottles for a few extra seconds after drinking, scratching the labels, entering the codes and waiting for the results to appear on their phones, hoping that luck might come their way as well.

“The VND 50 million came when my family needed it most”

Amid the constant hum of sewing machines at a factory in Yen Phu, Thanh Hoa, Trinh Thi Ngoc still has a familiar routine: opening a bottle of Number 1 energy drink during her afternoon shift.

For the 1992-born worker, it is simply a way to stay alert after hours at the sewing line, helping her maintain her energy and keep up with production deadlines.

Last summer, while peeling the label off a “Number 1” bottle, Ms. Trinh Thi Ngoc won a prize of 50 million VND, which helped her pay down her home construction debt.

But what her colleagues remember most about Ngoc is a story from last summer.

One day, after finishing her usual bottle of Number 1, she casually scratched the label, retrieved the promotional code and sent a message to participate in the promotion, as she had done several times before.

“At the time, I just entered the code for fun. I never imagined I would win such a large prize,” she said with a laugh.

Several days later, her phone suddenly rang. She was informed that she had won the First Prize of VND 50 million in cash in Number 1’s summer promotion.

“At first, I thought someone was playing a prank on me. I asked them several times and even checked the information online because I couldn’t believe it was real,” she recalled.

When she finally confirmed that she had actually won, Ngoc was nearly in tears.

“The VND 50 million came at exactly the time my family was facing the greatest difficulties.”

After getting married in Ngoc Lac, a mountainous district of Thanh Hoa, Ngoc and her husband decided to move to her maternal hometown in Yen Phu in 2021 in search of better livelihood opportunities.

Her parents gave them a small plot of land to build a home. But to put a roof over their children’s heads, the couple had to borrow hundreds of millions of dong.

Her husband works part-time so he can spend more time caring for their young child, while Ngoc works from morning until late afternoon at a garment factory, earning a piece-rate wage.

“There were months when tuition for the children, daily living expenses and debt repayments took almost all of our income,” she said.

The couple’s combined monthly income was only around VND 8–9 million, and life became even more difficult whenever there was less work.

So when she received the VND 50 million prize from Number 1, buying something for herself was not what came to mind.

“The first thing I did was use the money to pay off part of the debt from building our house,” she said simply.

For many people, it might be considered a lucky windfall. For Ngoc’s family, however, the money felt more like a rare moment of relief after years of financial pressure.

Over the past decades, Number 1’s summer promotion program has awarded hundreds of prizes worth billions of dong, helping many customers overcome life's hardships.

“When we were able to pay off part of the debt, I felt so much lighter,” she said with a smile.

From a casual scratch to a story shared throughout the factory

After Ngoc’s win, her story quickly spread throughout the company. During breaks, colleagues would ask her how to participate. Some even brought their bottles to her and asked her to show them how to enter the codes correctly.

“Now, almost everyone in the factory scratches the label and sends a message to participate in the promotions for Number 1, Dr Thanh Herbal Tea and Zero-Degree Green Tea after drinking,” she said with a laugh.

After each drink, Ngoc and many of her colleagues have developed the habit of scratching the label, entering the code and waiting for the result to appear on their phones—a small moment of excitement during the working day.

The habit has also spread beyond the factory. Ngoc’s husband, younger brother and parents now regularly take part in the “Scratch & Win Instantly” promotion.

Her younger brother recently won two mobile phone top-up prizes in succession.

“Sometimes the whole family sits together, enters the codes and waits for the results. It’s actually a lot of fun,” she said.

Although she has not won another major prize, Ngoc continues to participate after enjoying a drink.

After every refreshing drink, Ms. Ngoc and many of her colleagues maintain the habit of tearing off the label, entering the code, and waiting for the result to appear on their phones—a small joy amidst the workday.

“Whenever I’m particularly tired after a long day at work, I drink Number 1 to stay alert and then scratch the label while I’m at it,” she said.

Number 1 is not the only product workers at the factory choose. Many also drink Zero-Degree Green Tea to cool down and relieve work-related stress, or Dr Thanh Herbal Tea to help refresh themselves during the intense summer heat before joining the promotion after finishing their drinks.

Even winning a few mobile phone top-up cards worth only tens of thousands of dong can be enough to spark lively conversations along the sewing line during breaks.

“Sometimes luck comes when you least expect it”

This summer, the “Scratch & Win Instantly” promotion from Number 1 Energy Drink, Dr Thanh Herbal Tea and Zero-Degree Green Tea is offering more than 500,000 mobile phone top-up prizes, ranging from VND 10,000 to VND 50,000, awarded continuously every day.

Participation is simple. After using a promotional product, consumers only need to scratch the label to obtain the code and enter it directly on the “Scratch & Win Instantly” website or send the code via SMS to hotline 6020 to find out the result almost immediately.

Amidst the scorching heat, many people now hold onto their bottles for a few extra seconds after drinking to tear off the label, enter the code, and wait for a chance to double their luck.

In addition to the instant prizes, every valid code also provides an opportunity to enter a lucky draw featuring three Special Prizes of VND 100 million in cash each, along with dozens of First Prizes worth VND 10 million each.

The third livestreamed lucky draw, which will identify the winners of the Special Prizes and 10 First Prizes, is scheduled for September 4 on the official fan pages of Number 1 Energy Drink, Zero-Degree Green Tea and Dr Thanh Herbal Tea.

Amid scorching summer days, the sight of people keeping their bottles for a few extra seconds after drinking to scratch the labels and enter promotional codes has become increasingly familiar at roadside drink stalls, factories and rest stops.

Even now, Ngoc still remembers the moment her hands trembled as she saw the notification confirming her prize last summer.

“Sometimes luck comes when you least expect it,” she said.

Perhaps what makes stories like Ngoc’s resonate with so many people is not simply the value of the prize, but the very real feeling that luck can sometimes find ordinary people at unexpected moments.

Cool off during the hot summer days with Dr. Thanh Tea, Khong Do Green Tea, and Number 1, while also getting a chance to win over 500,000 mobile phone top-up prizes and three Special Prizes—each worth 100 million VND in cash—this summer.

It could be a factory worker trying to pay off a home-building loan, a driver taking a short break from the midday heat, or a young worker stopping at a roadside stall for a bottle of refreshment after a long day.

And sometimes, the distance between a bottle of a refreshing drink and a moment of unexpected joy can be just a few seconds—the time it takes to scratch a label and enter a promotional code.