From July 29 to August 2, the "Malaysian Tourism, Arts, Culture and Cuisine Festival 2025" series of events was held in Ho Chi Minh City and Hanoi. The series marks a new step in tourism cooperation between Vietnam and Malaysia. This is part of Malaysia's international promotion strategy, towards the "Visit Malaysia 2026" campaign and Vietnam is one of the leading key markets in the ASEAN region.

The Embassy of Malaysia in Vietnam held a press conference on July 29 to announce Madani Malaysia Week - a celebration of Malaysian tourism, cuisine, art, and culture set for 2025.

The Malaysian Consulate General in Ho Chi Minh City on June 6 held a press conference to inform about the series of events within the Malaysia Madani Week on the occasion of the 50th anniversary of the establishment of bilateral relations between Malaysia and Vietnam.