Opening of Hanoi Night Tourism Promotion Program 2024

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Speaking at the opening ceremony, Director of the Hanoi Department of Tourism Dang Huong Giang, emphasized that, following the National Master Plan on Nighttime Economy Development under Decision No. 1129/QĐ-TTg dated July 27, 2020, by the Prime Minister, Hanoi’s tourism sector introduced 20 nighttime tourism products in 2023. These initiatives aim to capitalize on the city’s strengths in night tourism services and products.

Permanent Vice Chairman of Hanoi People's Committee Le Hong Son and delegates pressed the button to open the event. Photo: Hoai Nam

Hanoi's night tourism offers diverse, unique, sustainable, high-quality experiences with significant added value. These efforts foster opportunities to strengthen connections, promote products, and develop nighttime tour routes, enhancing visitors' experiences in Hanoi for both domestic and international tourists.

"Through this event, the Department of Tourism believes we will provide residents and visitors with a fresh tourism experience in Hanoi, featuring sacred historical sites and nostalgic experiences that highlight the charm of old Hanoi. This will help enhance Hanoi's image, making it an increasingly attractive destination for domestic and international travelers", she stated

The highlight of the program is the experiential activity on Electric Tram Route No. 6 – "Hanoi Street Museum." Here, visitors can engage in community interactions based on different themes across four tramcars on the route.

According to the organizers, the entire event space will be designed like a film set, featuring a neighborhood reminiscent of the subsidized economy era, complete with tramcars and general stores. This setup allows visitors to revisit memories of one of the country’s distinctive historical periods.

People and tourists experience the subsidy period at Ngu Xa pearl island (Ba Dinh). Photo: Hoai Nam

Additionally, visitors can enjoy cultural spaces, including visits to landmarks like Thuy Trung Tien Temple, Truc Bach Lake, and Ngu Xa Island. They can check in at uniquely decorated areas that connect key points along the street. There are also themed workshops offering activities such as decorating subsidized-era stamps, jigsaw puzzles, costume rentals, and themed photo opportunities.

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